tobacco category Variety is king: DFNI's report To Grow Your Tobacco Profits,

C'est La Vie Creme Caramel could easily become your all-day, everyday blend, at a price that will make you as happy as the flavor will.

market saw rapid growth in nicotine pouch sales, driven by increased awareness and availability

But they do more than that: they allow listed companies to engage in purely criminal behaviours

[8] In the same year, with the bans of menthol cigarettes in Nova Scotia in June 2015 and Alberta in September 2015, Global Tobacco Control warned that RBH was still selling menthol-like cigarettes in the two provinces with the same characteristics, but calling them "green" instead of "menthol"