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Tourism Public Policy, and the Strategic Management of Failure para107 EAN: 9781424012572

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EAN: 9781424012572

until the Battle of Midway

the book includes case studies from large and small organizations and NGOs to highlight examples of good and bad practice

Fresh new cover

Tourism Public Policy, and the Strategic Management of Failure para107 EAN: 9781424012572First Published in 2003. The development of tourism and tourism public policy, and the strategic management of failure of tourism to realize its commercial potential are all considered in this book. The particular salience of this research lies in the fact that it has been conducted during an interesting (politically) and volatile (globally) period for the world's tourism industry. Increasing competition, economic, and environmental issues combined

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